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Telarus Launches VARPartner.com to Recruit Network Equipment and Telecom PBX Vendors and Installers
DRAPER, UTAH - October 13, 2006 - Telarus Inc. today announced the latest addition to its portfolio of web properties whose core focus is promoting the ShopforSIPtrunking VAR Program: VAR Partner.com. Found online www.varpartner.com, VAR Partner's core focus is the recruitment of new VARs to participate in VARSearch(tm). VAR Partner.com comes with all of the affiliate tracking capabilities of all of the Telarus web properties.
"We are excited to release VAR Partner.com to our agents" commented Adam Edwards, President and CEO of Telarus, Inc. "One of our major initiatives in 2006 has been the construction and roll out of our VAR Program. VARSearch(tm) is now delivering telecom equipment leads to our network of VAR Partners on a consistent basis, which is generating excitement in the agent and VAR communities. Bringing in more VARs will continue to help us improve the quality and quantity of future equipment leads as more qualified buyers will be matched up with the appropriate VARs in their local area."
VARPartner.com will work in tandem with VARNetwork.com, with VARPartner focusing on VAR recruiting and VARNetwork focusing on the generation and delivery of telecom equipment leads to the VARs currently subscribed in the ShopforSIPtrunking VAR Program.
"As we continue to build software that encourages close working relationships with VARs, we remain attentive to the suggestions and ideas of our agents" added Patrick Oborn, CIO of Telarus, Inc. "The VARPartner.com concept was born from a ShopforSIPtrunking sales agent suggesting we create a site to which they could refer their VAR prospects - one that explained in plain English the advantages and benefits of our program. As with all of our sites, this is the first incarnation. Expect the site to evolve as we receive more feedback from our users. What you see now, both in terms of web marketing traction and web content, is just the beginning."
The ShopforSIPtrunking VAR program generates equipment leads for VARs who are enrolled in VARSearch(tm). These leads are generated from affiliate-driven web sites such as VARNetwork.com as well as by private labeled VARSearch(tm) XML plug-ins. In September 2006, the first full month of operation, VARSearch delivered over 90 unique leads to its network of VARs. Included in these leads were requests for PBX systems, telephone handsets, wiring jobs, high-end computer networking equipment, software support, VoIP equipment and deployment, and more. VARs are rated by VARSearch(tm) based upon geographic proximity to the customer, previous customer feedback, agent feedback, and VAR's level of participation with ShopforSIPtrunking's core telecommunication services business.
Greg Ottensmeyer, president of TelephoNET Corp., had the following to say about the VAR Nework program: "ShopforSIPtrunking is the quintessential T1 lead generator and we're excited to see this bright group of marketeers do the same for the VAR industry. As a VAR Partner we've been able to grow our sales and expand our resources."
"Looking forward, we see great things on the horizon for our VAR Program" continued Edwards. "It is our hope that the relationships we build with VARs will allow us to become the preeminent telecom master agent in the country, and at the same time build the clientele of our VAR partners using our affiliate's marketing muscle. Everybody wins in our system."
About ShopforSIPtrunking.com
ShopforSIPtrunking.com provides real-time T1 price quoting through it's patent-pending GeoQuote technology, offering business shoppers a unique opportunity to access instant pricing and availability information for over 30 broadband data and voice service providers which include ACC Business, AT&T, Cavalier, Covad, Level3, MegaPath, Network Innovations, NewEdge Networks, Nuvio, Nuvox, One Communications, PAETEC, PowerNet Global, Qwest, TelePacific, Telnes, Time Warner Telecom, UCN, and XO Communications. ShopforSIPtrunking.com also offers complimentary consulting from licensed and trained ShopforSIPtrunking.com independent agents. These agents specialize in assisting customers understand the many telecommunications offerings and coordinate the sale of commercial communication services that best meet their needs and budget requirements. The company's Web site is www.ShopforSIPtrunking.com. Interested agents should call Thomas Hernadez at (888) 806-5459 for further information on the ShopforSIPtrunking.com Agent program.
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